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Annipuf started in late 2016 by then 4 year old Annika M. With two goals, #1. Create skin care that was safe, very effective and gentle enough for a whole family to use and #2. Create and share tools that will teach kids self-love, confidence and how to build a positive mindset. A brand you can trust. We're a family who believes in the power of self-care and self-love, especially for children.
Our goal is to empower children to be anything they want in life, and taking care of themselves is an important part of that journey. We incorporate positive affirmations and self-care practices into our brand to promote holistic wellness for kids.
We're passionate about what we do, and we're thrilled to be able to inspire and support children as they navigate through life with confidence, self-love, and good self-care habits